Q2 2024 Performance of Top iOS Film & Television Apps in the US

In Q2 of 2024, the iOS Film & Television app landscape saw varied user engagement and download patterns. Sensor Tower provides a closer look at the performance of the top contenders in the US market.

Amazon Prime Video experienced a revenue uptrend, starting at $65K in the first week of April and peaking at $75K by the end of June. Downloads began at 9K and saw a mid-quarter spike to 12K, before settling down to 8K. Weekly active users climbed steadily from 61K to 73K, indicating a growing user base.

Netflix showed a more fluctuating revenue path, opening the quarter at $40K and reaching a high of $52K in the final week of June. Downloads saw a surge in April with 9K, followed by a gradual decline to 6K. Active users began at 838K, peaked at 875K in April, but ended the quarter slightly lower at 766K.

Disney+ stood out with its revenue reaching $169K in the first week and escalating to a high of $270K in May, before tapering to $202K. Downloads initially stood at 6K, witnessed a temporary increase to 11K, but concluded at 5K. The app's active users fluctuated, starting at 354K and concluding at 345K.

SkyShowtime: Filmer och serier showed modest revenue growth from $14K to $16K over the quarter. Downloads decreased from 6K in the first week to 3K by the end, while weekly active users displayed a slight dip from 62K to 62K, suggesting a stable user interest.

HBO Max: Stream TV & Movies had an inconsistent revenue pattern, opening at $42K, peaking at $47K in early April, and then experiencing a significant drop to $8K in June. Downloads started at 5K, peaked at around 5K, but dramatically fell to 2K. Active users saw a decline from 129K to 57K, indicating a decrease in engagement towards the end of the quarter.

For more detailed insights on the performance of these apps and others in the entertainment category, Sensor Tower's comprehensive data offers an in-depth analysis.